Malawi is an emerging lottery market with 15 million population. Given the scattered geographic environment, an extensive retail network with over 2,000 point-of-sale terminals will be deployed over 28 districts in Malawi. The terminal hardware include LottoCat all-in-one lottery terminals, M.POS mobile lottery terminals and integration of third-party payment terminals and gateways. SMS Betting will be deployed shortly after the launch of games. Mobile Lottery Vans, Lottopus self-service kiosks and internet betting will be deployed along with future project milestones for enrichment of retail channels.
6/36 Lotto and Instant Ticket Game will be launched at Christmas 2011. With 2 draws per week, 6/36 Lotto will be incorporated with innovative elements for creation of insights and public awareness, including the injection of substantial Snowball Fund, a mysterious mechanism with guaranteed winner in each draw and the provision of prestigious house as Jackpot prize in special draws. Other games like Football Toto, Bingo, Keno, Fast Lotto, Digit Lottery and other Sports Betting games will be added into the game portfolio when market has such demand.
“Our partnership with eGame was arrived based upon their uncommon qualities and unique knowledge for the establishment and operations of lottery business in emerging markets. eGame has demonstrated their market intelligence and inspired our senior management with their innovative concepts and successful track records in other markets similar to Malawi, fulfilled and exceeded all our operational requirements.” said Shmuel Ephron, NLG Director.
“In hand with the National Lottery Group, our aim is to provide 15 million Malawians with the most innovative, value-for-money experiences, noting that it applied the same top-quality standards to the contributions to community.” said Gary Cheung, CEO of eGame Solutions. |
About eGame Solutions
eGame Solutions (www.egame-solutions.com), a member of M.POS Group, is a specialized technology provider and skilled management team of high-quality product, state-of-the-art technology and innovative lottery solutions. eGame delivers premium technology and management services to support license owners worldwide, maintaining top level of service and integrity, minimizing the business risks whilst maximizing profit at most reasonable budget at optimal timeframe. |
